Patnership |
|
![]() |
As a refined sparring partner, Midj loves to accompany well-known celebrities. For several years, the television network has been highly enthusiastic about its creations and willingly uses them on its main sensational shows, on both Rai and Mediaset channels.
Midj chairs were used at the 2009 and 2010 editions of Sanremo and on such programmes as “Quelli che il calcio”, “La vita in diretta”, “Domenica In”, “Telethon”, to name but a few of the most popular. The TV advertising sector also wants Midj products, as they fit the requirements of an increasingly discerning public, which assesses the quality of what it sees in just a few seconds. Midj collaborates with internationally renowned architects and with leading figures in the political, cultural and art sectors, including Minister Renato Brunetta, the showman Renzo Arbore and the art expert Giorgio Celiberti. As a leading partner of sport, Midj supplied chairs for the 2006 FIFA World Cup, the 2006 Winter Olympics in Turin, the Arsenal stadium in London, the national rugby team in London, and the Klagenfurt stadium for the 2008 UEFA European Football Championship event. So what is in store for the future? Midj will continue to train for the sports it adores, to travel worldwide, to follow TV and entertainment programmes, to visit art exhibitions, to be interested in culture, and it may even purchase some tickets for the cinema …
|